Martial Arts Marketing For School Owner Podcast
A podcast for martial art business owners, instructors, and everyday martial artists. We interview industry business leaders, martial art legends, and give professional business advice on how to grow a martial arts school.
Martial Arts Marketing For School Owner Podcast
EP 7: How Top Martial Arts Schools Are Dominating Black Friday & Ending The Year Strong
How Top Martial Arts Schools Are Dominating Black Friday & Ending the Year Strong
This is one of the most valuable episodes of the entire year, and if you own or manage a martial arts school, you must hear this before Thanksgiving week hits.
In this episode, Gus Lopez and Allie Alberigo reveal the exact strategies top-performing schools are using to crush Black Friday, boost enrollments, and finish the year stronger than ever.
You’ll discover:
🥋 The precise Black Friday campaigns top schools are using
📈 How to stack massive year-end enrollments (even in slow markets)
💰 The right way to use retail to generate fast cash before January
🔥 How to turn Black Friday into 7–14 days of nonstop sales momentum
📦 What to promote, what to avoid, and how to craft irresistible offers
💥 The marketing sequences that actually convert — and the ones that flop
Whether you’re looking to hit your highest revenue month ever…
or simply want a proven plan to finish Q4 strong…
This episode gives you the blueprint.